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THE RESUME:
Kate McKiernan
Results-driven Writer, Hospitality Professional, and Brand Marketer
Highly skilled in delivering authentic, compelling, and engaging digital content and experiential marketing that surface and amplify an organization’s mission. Proven expertise in creative writing, event production, customer service, and building efficient systems, with deep roots in beauty, hospitality, spirits and cocktails, and theatre.
Copywriter, Editor, Social Media Specialist
Digital Content Development, Social Media Content Writing, Content Creation, Digital Media, Analytics/ Reporting
Event Ideation, Planning, and Production
Brand Development and Marketing
SKILLS:
WORK HISTORY:
Digital Communications Specialist, 08/2020 to Current
The Blend by Beam Suntory – Chicago, IL
The Blend by Beam Suntory is a hospitality resource that hosts events and digital content that inspires, educates, and fosters community for everyone in the hospitality industry, at every stage in their career.
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Works cross-functionally in Brand Marketing, Field Marketing, International Teams, Advocacy, Sales, Legal, Social Media, Insights, and with External partners and agencies.
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Responsible for social media strategy, content scheduling, social media copy, and graphic design.
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Collaborates with Marketing Manager and Agency Content Creation to create a consistent voice, storyline, and narrative in all digital and in-person content. Writes and edits all website and event marketing copy.
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Led coordination of all trade-sourced editorial content for The Blend website, including copyediting and draft approval.
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Reports analytics on all social channels, website activity, and applicable trends and applies to evolving strategy.
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Develops events (Tales of the Cocktail Convention, Refire Speaker Series, Camp Runamok) from ideation to planning and production.
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Writes, designs, and schedules newsletters and emails to members and internal stakeholders.
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Updates website, uploads content and coordinates site modifications
Office Manager/Accounting Coordinator, 08/2017 to 03/2020
Dineamic Hospitality – Chicago, IL
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Responsible for organization and communication between General Managers and HR, Finance, and Operations for Dineamic Group's premiere restaurants: Prime & Provisions, Barrio, Siena Tavern, Bar Siena, Bandit, BomboBar, and Public House
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Implement ADP digital onboarding system for new hires with the Director of HR
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Audit and monitor up to $100K in daily cash and safe balances in concert with Director of Finance
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Aid Director of Operations with the implementation of Compeat accounting and reporting software for a multi-unit restaurant group
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Assist with payroll for over 1000 employees, forensic accounting, and benefit issues
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Collect, organize, and input invoices for eight venues into QuickBooks, enter Fintech liquor invoices, and complete employee/vendor reimbursements
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Accounting analyst and payables manager for Dineamic Catering and Bombo Bar,
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Assisted in implementing gift cards and coordinated production printing of menus and marketing for all venues.
Programmer, 09/2016 to 04/2017
Data Northwest – Bozeman, MT
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Responsible for programming and support of Aloha restaurant point of sales systems
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Redesigned databases for 5 restaurants and programmed software for 9 new restaurants in Montana
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Created menu databases, interfaced with clients to launch systems, and provided training and support services.
General Manager, 10/2015 to 05/2016
The Village Idiot – Hollywood, CA
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Responsible for operational and service standards in a high-volume bar/restaurant with 100 employees;
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achieved $5 million annual revenue
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Managed system upgrades/conversions for payroll and accounting and vendor/purchasing relationships
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Drove consistent revenue growth; launched profitable wine and craft cocktail programs, conceived, and executed new public and private dining room events,
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Managed social media and marketing campaigns
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Improved customer satisfaction by creating improved team culture with staff and ownership.
Operations Manager, 05/2014 to 09/2015
Sotto – Los Angeles, CA
Top 10 Italian Restaurants in LA, Jonathan Gold's Top 100 Restaurants, and LA Magazine #1 Best Restaurant
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Responsible for all aspects of hospitality and business planning for a boutique, chef-driven restaurant with 60 employees
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Maintained elevated service standards and increased profitability by monitoring sales, costs, and staffing
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Managed payroll, maintenance, event planning, and corporate communications
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Oversaw marketing and social media campaigns
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Facilitated craft cocktail and specialized wine programs strategy
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Created operational systems and assisted in foundational research and planning for new venue
Assistant General Manager, 03/2013 to 05/2014
Mozza – Hollywood, CA
‘Meat Speakeasy' by Food & Wine Magazine; One of the best restaurant openings of 2013 by Angeleno Magazine, Bon Appetit, and LAWeekly
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Managed daily operations and service for fine dining restaurant and to-go concept revenue center generating $2.6 million annual revenue
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Analyzed P&L reports to optimize efficiency, organized payroll and invoices
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Responsible for catering, reservations, and staff training for retail, wine, and take-out sales
Manager, 02/2011 to 09/2012
Bowery Street Enterprises – Hollywood, CA
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Managed Sunset Strip opening and maintained oversight for 6 co-located individual concept restaurants and bars
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Responsible for P&L, marketing, banking, inventory, purchasing, POS programming, credit applications, health inspections, accounting, social media, maintenance, vendor relations, payroll, hiring/terminations, training, and scheduling.
Multi-Brand Cosmetics Associate 06/2002 to 06/2011
Bowery Street Enterprises – Hollywood, CA
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Executed creative store events to enhance sales
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As Counter Manager: Generated 20% increase in year-over-year sales and achieved $1+ million in annual sales for brand
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Individual commission-based sales exceeded $700K annually, consistently surpassed goals
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Oversaw department-wide inventory, maintained brand stock levels, and visual elements
Education
Bachelor of Fine Arts- Acting
DePaul University - Chicago, IL
Technology Skills
Hospitality, Social Media, and Professional Software:
Aloha, Micros, Toast, Open Table, Compeat, Avero, Quickbooks, Asana, Teams, Word, Excel, PowerPoint, Production Printing
Asana, Later, Hootsuite, Google Analytics, Salesforce, Canva, Adobe Suite: Photoshop, Illustrator, and InDesign